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  • Rustad Tours grows fleet as MCI partnership reaches four decades 1 day ago
  • NiteTrain restores original brand, welcomes experienced leadership team after ownership transition 2 days ago
  • Prevost launches first photo contest celebrating owners’ travels and memorable adventures 3 days ago
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AI-driven search in the motorcoach industry is shifting visibility from operators to brokers

AI-driven search in the motorcoach industry is shifting visibility from operators to brokers

April 27, 2026 | by Shandra Martinez |

TBN CEO Christian Riddell discusses how AI-driven search is reshaping visibility and increasing broker influence, and explains how operators can fight broker encroachment.

Coach USA expands fleet with new buses to modernize operations

Coach USA expands fleet with new buses to modernize operations

April 23, 2026 | by Bus & Motorcoach News |

Coach USA expands fleet with nine Van Hool coaches, enhancing comfort, accessibility, and service through continued partnership with ABC Companies.

All Aboard America expands leadership team to support expected growth

All Aboard America expands leadership team to support expected growth

April 23, 2026 | by Bus & Motorcoach News |

Motorcoach operator strengthens executive leadership as demand rises, positioning the company for expansion of charter services and larger transportation contracts nationwide.

New president appointed to lead ECHO AFC Texas operations

New president appointed to lead ECHO AFC Texas operations

April 22, 2026 | by Bus & Motorcoach News |

Transportation veteran Tommy Balensiefen takes leadership role, bringing experience, operational focus, and commitment to safety and service across Texas operations.

GNEMA honors eight motorcoach professionals for industry leadership

GNEMA honors eight motorcoach professionals for industry leadership

April 20, 2026 | by Bus & Motorcoach News |

The Greater Northeast Motorcoach Association recognizes eight honorees for safety, leadership, and service excellence during the spring meeting.

Longtime leader retires as Prevost opens expanded Tennessee center

Longtime leader retires as Prevost opens expanded Tennessee center

April 15, 2026 | by Shandra Martinez |

Tim Willmuth retires after 25 years as Prevost celebrates expansion of Goodlettsville facility, highlighting culture, growth, and industry investment.

MTA hits 1,000 Prevost buses in major transit milestone

MTA hits 1,000 Prevost buses in major transit milestone

April 15, 2026 | by Bus & Motorcoach News |

New York’s transit agency will take delivery of its 1,000th Prevost bus, highlighting fleet modernization, sustainability efforts, and cross-border manufacturing ties.

GO Riteway opens Fort Wayne terminal, expands regional transportation services

GO Riteway opens Fort Wayne terminal, expands regional transportation services

April 15, 2026 | by Bus & Motorcoach News |

GO Riteway launches Fort Wayne terminal, increasing transportation capacity, creating jobs, and expanding services across northeast Indiana and northwest Ohio regions.

John Hall’s Alaska expands team, adds five new staff members

John Hall’s Alaska expands team, adds five new staff members

April 14, 2026 | by Bus & Motorcoach News |

Tour company hires five employees in operations, partnerships and marketing to support growth, strengthen services and enhance guest experience across Alaska tours.

School bus group urges Congress to back safety, driver licensing reforms

School bus group urges Congress to back safety, driver licensing reforms

April 13, 2026 | by Bus & Motorcoach News |

Transportation advocates meet lawmakers in Washington to promote safety legislation, reduce driver shortages, and expand nationwide school bus protections for students.

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The Latest from Bus & Motorcoach News

  • Is the FTA Charter Rule still protecting private operators? July 9, 2026
  • Premier Transportation celebrates new Tri-Cities facility, expanding Northeast Tennessee motorcoach operations July 9, 2026
  • Rustad Tours grows fleet as MCI partnership reaches four decades July 8, 2026
  • NiteTrain restores original brand, welcomes experienced leadership team after ownership transition July 7, 2026
  • Prevost launches first photo contest celebrating owners’ travels and memorable adventures July 6, 2026

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