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Tag: Christian Riddell

Sell better bananas and make monkeys out of competitors

Sell better bananas and make monkeys out of competitors

December 29, 2017 | by Christian Riddell |

 

Let’s raise our prices. Yep, you heard me. One, two, three — go!

OK. Prices have been raised. See you next month.

If only it…

The key to marketing is the drip, drip, drip of repetition

The key to marketing is the drip, drip, drip of repetition

October 30, 2017 | by Christian Riddell |

Erosion is a pretty strange way to start a marketing column, but let’s be honest — it’s probably not as strange as tomatoes.

I was…

Want to stand out? Make sure your USP is up to date

Want to stand out? Make sure your USP is up to date

September 2, 2017 | by Christian Riddell |

We use lots of acronyms when we talk about marketing and sales, phrases like SEO, ROI, CPC and PPC.

And while you don’t need to…

With July gone, it’s time to move on your 2017 goals

With July gone, it’s time to move on your 2017 goals

August 10, 2017 | by Christian Riddell |

By Christian Riddell

Motorcoach Marketing Council

A few weeks ago I wrote a check for the first time in a long time. It felt almost…

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The Latest from Bus & Motorcoach News

  • UMA Board creates task force to address rising insurance costs June 19, 2026
  • Senate Committee moves to expand National Park fees for foreign visitors June 18, 2026
  • NEBA honors McCaughey, Wilcox with Hall of Fame induction June 17, 2026
  • NEBA members gather in Newport for annual industry conference June 16, 2026
  • NYCFC, FlixBus partner to connect soccer fans across region June 16, 2026

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