Turning buses into moving billboards offers perks
by Shandra Martinez
Category: Marketing Minute
Can the ancillary fee strategy work for us?
By Christian Riddell
As the executive director of the Motorcoach Marketing Council, I travel. Some months it is more than others, but without fail, whenever…
4 apps for instant social media cool
by Beth Ziesenis
Motorcoach professionals are becoming better and better at tweeting, posting, sharing and pinning news and promotions. But if the content they…
Four ways to gather data, increase business
Big data is a big deal. Marketers around the globe have turned to data as a powerful ally in finding new customers and cross selling…
Podcast 011 – 4/30/2018: A New Member Exclusive Benefit – Travel Insurance
To learn more about USI, Affinity: https://www.usi.com/affinity-programs/
Contact: For more information about UMA: info@uma.org To talk with someone about possibly sponsoring or advertising…
Following up on quote requests is key to closing sales
The Marketing Council’s mission is to help operators sell more charters, to more people, for more money.
Sure, it’s catchy and rolls off the…
Bibbidi-bobbidi-boo: synergy marketing works like magic
I was recently asked to speak at a conference. The request was simple: “Teach them how to land more business without spending as much time…
Coconut shrimp for less than $6? They had me at hello
I love shrimp. Not the little ones that come in cheap cocktails or the week-old ones at the local all-you-can-eat Chinese buffet.
I’m talking about…
Change is the vehicle to make business goals a reality
Let’s face it: change sucks.
It’s often scary and inconvenient, and in many cases it means we have to stretch. Just like the rest of…