Turning buses into moving billboards offers perks
by Shandra Martinez
by Shandra Martinez
OVERLAND PARK, Kan. International Motorcoach Group has named Alan Glickman, CEO of Trenton, N.J.-based Starr Bus Charter & Tours, as its 2015 Operator of…
Kings. Kongs. King Kongs, Queens, Talls and Full Wraps.
Those are the advertising industry terms for on-coach signage and wraps, and public transit agencies…
Event at UMA Expo has silent, live action LONG BEACH, Calif. — The Motorcoach Marketing Council raised more than $21,000 at a pair of auctions…
LANCASTER, Pa. Anderson Coach & Travel of Greenville, Pa., has been named International Motor Coach Group Operator of the Year. The award, which is…
DENVER — The Motorcoach Council reports that its “Get Motorcoachified” bus-wrap campaign has been adopted by 70 motorcoach operators across North America. The operators have…
DENVER — The two-month-old “Get Motorcoachified” campaign has launched a consumer website designed to not only build awareness of the advantages of motorcoach travel but…