Flix SE has announced plans to launch intercity bus operations in Mexico in the first half of 2025, expanding into one of the world’s largest bus markets.
Flix’s entry into Mexico, a market valued at $6.3 billion to $8.4 billion, represents a major step in its expansion across Latin America. The company aims to transform the Mexican bus market with its technology and booking expertise.
“Mexico has a strong bus travel history and culture that we want to contribute to,” said André Schwämmlein, Flix CEO and co-founder. “With our tech platform, booking experience, app, and global brand and know-how, I am certain that we will bring a modern travel experience to Mexican customers.”
Flix’s bus lines in Mexico will be operated by local partners and will focus on travel within the country. Currently, Flix is present in Mexico through Greyhound Lines, which connects the northern regions of Mexico to the U.S.
Mexico will be the third Latin American market for Flix, following launches in Brazil and Chile.
Building on its strong performance in North America, Europe, and India, the Munich-based global travel tech company expects to surpass its 2023 milestone of 81 million passengers and $2.1 billion in revenue.
Flix has made significant strides in Europe, launching domestic services in Norway, airport shuttles in Sweden, and expanded routes in Finland and Portugal throughout 2024. The company also entered the Indian market this year, with a growing network now spanning 101 cities and 215 stops across the country.
In July, Flix secured a major investment from EQT Future and Kühne Holding, acquiring a 35% minority stake in the company. The partnership, valued at around $1.6 billion, will help accelerate Flix’s expansion plans, including its entry into Mexico, while supporting further growth across Europe, India, and South America.