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Author: Rick Stoff

Dream big, Budweiser marketing guru tells operators

Dream big, Budweiser marketing guru tells operators

March 28, 2017 | by Rick Stoff |

ST. LOUIS — A key to marketing at the world’s largest brewer is understanding its “brand essence,” the functional and emotional benefits provided to consumers,…

Marketing your services can be simple and affordable

Marketing your services can be simple and affordable

March 28, 2017 | by Rick Stoff |

ST. LOUIS — The best motorcoach customers are aging out of the market while most potential consumers do not know how bus transportation could meet…

FMCSA official outlines safety goals, praises industry

FMCSA official outlines safety goals, praises industry

March 28, 2017 | by Rick Stoff |

ST. LOUIS — The new presidential administration in Washington will take a closer look at the impacts of transportation regulations on business, said Jack Van…

Like it or not, ELDs will be a fact of life this year

Like it or not, ELDs will be a fact of life this year

March 28, 2017 | by Rick Stoff |

ST. LOUIS — Despite uncertainties about final rules and equipment availability, the compliance date for the federal electronic logging device mandate is carved in the…

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The Latest from Bus & Motorcoach News

  • UMA to EPA: Consider revising derate regulations May 18, 2022
  • The fun of driving a school field trip May 17, 2022
  • OurBus adds routes to NYC, southern Jersey Shore May 17, 2022
  • Bus community mourns loss of industry veterans May 17, 2022
  • DC Loves Buses Day returns to honor drivers May 16, 2022

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About BMN Extraordinary times demand extraordinary solutions. The North American motorcoach industry needs timely and meaningful communications. It needs a strong, aggressive industry newspaper that informs, analyzes, educates and advocates. It needs a publication that reports today's actions, events, ideas and issues immediately — not two or three months from now.

When industry operators and suppliers have better and faster information, they can make smarter and quicker decisions. It is for these reasons and others that Bus & Motorcoach NEWS was created. Bus & Motorcoach NEWS supplies the industry with meaningful information that's fresh and useful. Essential and compelling news, information and analysis are the meat and potatoes of Bus & Motorcoach NEWS. When there's a significant industry development today, it will be reported and interpreted for the entire industry in Bus & Motorcoach NEWS within two weeks - often sooner.

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