SAN ANTONIO – The Motorcoach Marketing Council’s eighth annual live and silent auctions — to be held during UMA Motorcoach Expo 2018 in San Antonio from Jan. 6 to 10 — will feature a new Prevost H3-45 motorcoach.
The council also will host its fourth annual Glow Motorcoach fundraising party during Expo.
The live auction, which benefits the GoMotorcoach, an operator-supported marketing coalition working to advance motorcoach travel, will be held at 6 p.m. on Sunday, Jan. 7, in the Prevost booth (No. 207).
“We couldn’t be happier that Prevost has offered to donate to the council’s cause in this way,” said Christian Riddell, executive director of the Motorcoach Marketing Council. “Because all proceeds are used to develop marketing materials to expand motorcoach travel in North America, this remarkable gesture actually benefits all operators within the motorcoach industry at large.”
Jack Forbes, vice president for North American Sales at Prevost Coaches, said the company appreciates everything the council does to support the industry.
“Their tools, training videos and social media materials are super helpful, and their enthusiasm for motorcoach travel is contagious,” Forbes said. “We appreciate this opportunity to support their work.”
The council’s silent auction during Expo will feature donated items such as trip packages, hotel stays, technology items, purses, clothing, parts credits and advertising discounts.
This year’s Glow Motorcoach fundraising party will be held Jan. 7 from 9:30 p.m. to midnight at Pat O’Brien’s in San Antonio. Tickets are $35 ($30 in advance) and can be purchased at www.motorcoachmarketing.org/glow.
Riddell said the council relies on the fundraiser and auctions – especially the live motorcoach auction — for its annual operating budget.
“We’ve been fortunate in the support we’ve received from our sponsors as we’ve coordinated this event in years past, and 2018 looks to be no different,” he said.
“We work very hard to make our budget go as far as we possibly can. Our mission to help coach operators sell more charters, to more people, for more money is a big task, and trying to do that on a limited budget is a challenge. When big names in the industry partner with us to support our auction, it goes a long way in helping us accomplish such a big undertaking.”